Associate Director, Product Proposition

Salary
HK$90,000 - HK$120,000 - Per Month
Location
Hong Kong
Type
Permanent
Workplace
Hybrid
Published
Jun 30, 2026
Ref
171402
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Job Responsibilities

1. Market Research & Product Proposition

  • Monitor HK and Mainland insurance market trends, competitor movements, and client segment dynamics to identify business opportunities
  • Analyze research insights to enhance product positioning and identify product gaps
  • Drive product design and innovation across protection, health, savings, retirement, and legacy solutions
  • Manage end-to-end product approval process and secure stakeholder buy-in (senior management, regional, distribution)
  • Partner with distribution to refine product positioning, gather feedback, and enhance marketability

2. Product Development & Management

  • Collaborate with internal functions to ensure feasibility and effective execution of product initiatives
  • Lead product development projects using structured project management and operating guidelines
  • Prepare and oversee product materials, ensuring accuracy and quality of deliverables
  • Act as product SME across initiatives (e.g. regulatory changes, operational enhancements, business projects)
  • Drive seasonal campaigns and product initiatives aligned with market and business needs

3. Channel Communication

  • Represent the product team to communicate product propositions, key selling points, and support materials across channels

4. Product Strategy

  • Support the development of forward-looking product strategy and roadmap to achieve business targets

5. People Management

  • Coach and develop team members to enhance capabilities and team performance

Job Requirements

  • Bachelor’s degree holder
  • Minimum 8 years of life insurance experience in product development/management
  • Strong understanding of HK insurance products, customer needs, and sales processes (Mainland exposure is a plus)
  • Excellent stakeholder management, presentation, and communication skills
  • Proven ability to manage multiple initiatives and optimize resources
  • Strong written and spoken English, Chinese, and Mandarin

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