As a Client Campaign Assistant Manager within the insurance industry, you will play a vital role in developing and executing end-to-end client engagement activities and campaigns tailored to promote insurance products relevant to specific client segments. You will collaborate with internal stakeholders to identify target audiences and map out engaging client journeys that lead to improved client satisfaction and business growth.
Your responsibilities will include working closely with the marketing team to develop content that aligns with brand messaging, campaign effectiveness, and client needs. Maintaining campaign response records and tracking feedback will be essential, as will the ability to monitor performance indicators such as engagement rates, conversion rates, and return on investment (ROI). You will also manage administrative tasks including report preparation, appointment scheduling, and organising client-related events. Staying current with industry trends and applying best practices will be expected to enhance campaign impact.
To be successful in this role, you should hold a bachelor’s degree in marketing, communications, or a related discipline. A minimum of five years of experience within marketing or a similar field in the insurance or banking industry is required. A strong understanding of insurance products will be advantageous. Excellent communication and interpersonal skills are essential, as is the ability to present confidently and build strong stakeholder relationships.
You must be detail-oriented with strong organisational skills and capable of managing multiple tasks and tight deadlines with efficiency. Proficiency in Microsoft Office is required, and familiarity with marketing automation tools and customer relationship management (CRM) systems is highly desirable.